Lesson I’m Always Learning: Emma Tuccillo of And North


The greatest lesson I have learned is to embrace mistakes. When starting a new business or venture, you are going to come upon challenges every step of the way, many of which do not have obvious solutions. Follow your instincts and if they lead you astray, embrace the mistake, think about what can be learned from the experience, and move forward. It is so freeing to look at my mistakes in this way. Each one is an opportunity to learn. 


Emma Tuccillo is the Founder and Creative Director of And North, a curated guide to upstate NY. Featuring the best of upstate travel and lifestyle, And North aims to inspire adventure, collaboration, and sense of community among those in the city and the vibrant regions that lie north

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