Lesson I’m Always Learning: Erica Cerulo, Of A Kind (Part 1)

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Erica Cerulo:

You really never know what’s going to happen. This, of course, applies to every single aspect of life, but I think that the last five years we’ve spent running Of a Kind has seriously put this into focus for me. It is really easy to fall into a trap thinking about—and losing sleep over—what-ifs, but we’ve been hit with enough curveballs (good and bad!) to know that it only makes sense to think about the problems you need to solve and the decisions you need to make right now—not what you might need to deal with tomorrow or next month. I mean, don’t get me wrong: This mindset is very much a work-in-progress, but the goal mantra is “don’t try to solve problems that don’t exist yet.”

Erica Cerulo and her business partner, Claire Mazur are the co-founders of Of A Kind, a digital platform that features limited-edition products and stories from emerging fashion designers. Erica is also the co-host of of one our favorite podcasts of all time, A Few Things with Claire and Erica. Check in next week to discover part two of this Lesson I’m Always Learning! 

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